Tuesday, September 22, 2009

Increasing Traffic to Your Site with Linkreferral.com

If you haven't heard of linkreferral.com yet, you might want to check it out. I have been using it for a few weeks now, and, according to my Google Ananlytics, it is definitely sending traffic my way. Whether that traffic actually translates to sales, I don't know, but I figure increased exposure is always a good thing. Oh, and did I mention that it's free?

The way it works is this. You set up an account, and list your shop. This alone can help you get a little bit of traffic, because it puts you in their listings. In order to move up the listings (improve your ranking and therefore get more traffic) you have to visit the sites of other members, leave reviews, mark favorites, and participate in forums. The more of this you do, the higher you move up in the rankings. The higher your are in the rankings, the more views you are likely to get from other members. And, of course, the other members are trying to do the same thing, so they visit your site, leave reviews on it, etc.

Now, some will say that these other members are only visiting your site because they have to, in order to improve their ranking and get people to visit their site. Of course this is true. This is exactly what I do. But at the same time, I always take some time and look at the sites I visit, especially if they are Etsy shops. I have found many new favorites this way, and hearted or bookmarked them to visit again and possibly buy from or feature on this blog. There is a search option when looking for sites to visit, and I usually type "Etsy" in mine so that the sites that come up are mostly Etsy shops, with a few Etsy-related blogs thrown in there was well.

Also, in terms of views translating to sales, let me as you this: how many times have you gone to the store and purchased items that you had never intended to, just because they happened to be there, in your eye-line? It's the whole reason that stores put candy bars in the checkout aisle. So that is what linkrefferal.com tries to do; put your site in other people's eye-line. And who knows; they might see something they love and make a purchase. Or show your site to a friend. Or blog about your site. You just never know who's going to come across your site and like what they see, or what that could develop into.

Like I said, I don't know if these views will ever translate to sales. But if I spend 15-20 minutes a day visiting other members' sites and writing reviews, I get anywhere from 20-30 visits in return. To me, it has seemed worthwhile so far, so I just wanted to pass on the information and you can decide whether it is worthwhile to you.

Thanks for reading and have a great day!

Now, just to be funny, and to see if it works, I'll put some of my favorite items from my shop in your eye-line, and see what happens...